THE HOOKER, THE PROFESSOR, AND THE GENIUS - By Rock Rims

The Hooker

 

     He didn’t exactly find a bloody Horse’s head next to him in his bed, but all the same, professional wrestling promoter Jack Ganson knew he had been made an offer he couldn't refuse.  San Francisco could be a tough town to do business in.

     And that wasn’t anything new.  While the population of San Francisco was only 1,000 in 1848, the Gold Rush of 1849 caused hordes of fortune seekers to flood the city, causing the population to rise to 25,000 by December of 1849.  And by 1890, that number swelled to 300,000, making San Francisco the 8^th largest city in the nation.

     And not every one of the newcomers was a refined and highly polished citizen.  Aside from the criminals and prostitutes, there were also plenty of hardworking blue collar workers, who were aiding in the development of the city.  This collective group of the late 19^th century and early part of the 20^th century San Francisco could certainly be a rough and tumble crowd.  And often they went in for rough and tumble entertainment.

     Pro Wrestling could certainly fit the bill and it did, with professional wrestling events in the city being documented as early as the 1890’s.  The sport thrived in the city and by the early 30’s Jack Ganson was the man promoting shows in the area.

     With wrestlers such as Bill Longson, Ted Christie, Joe Savoldi, Ad Santel, Man Mountain Dean, and World Champions Ed “Strangler” Lewis and Jim Londos appearing on the cards, shows were being run at The Exposition Auditorium, the Civic Center, and the Dreamland Auditorium.

     However, Pro wrestling has always had its share of shady “goings on” behind the scenes and that time period was certainly no exception.  The toughest factions and the biggest heels often never made it to the ring.

     The period of 1935-37 saw the completion of the Golden Gate Bridge and also the beginning of Alcatraz’s use as a maximum security prison.  But Alcatraz wasn’t the only place in the area where you’d find the tough guys.  Pro Wrestling at that time was still rife with trusts or syndicates, collections of promoter and/or wrestlers who sought to monopolize or take over wrestling territories. 



JOE MALCEWICZ

     Wrestler Joe Malcewicz from New York was a shooter, a hooker, nicknamed the “Utica Cat” for his tenacity in the ring.  At various times he had challenged various holders of the World title including Joe Stecher, Ed “Strangler” Lewis, Earl Caddock, and Jim Londos.  He was so capable that in 1923 in New York, World Champion Joe Stecher walked away from a match with Malcewicz.  Shoots and double crosses were not unheard of by promoter/wrestler combines who decided it’d be much more profitable or them to hold the belt, with or without the current Champs cooperation.  When a syndicate wanted something, they often just took it.

       At the end of 1935, with the backing of the syndicate of Lou Daro, Paul Bowser, and Joe “Toots” Mondt, Joe Malcewicz strong armed his way into taking over the territory.  While the city may have been named after a Saint, not everyone felt the need to conduct themselves like one.  Feeling he really had no choice, Ganson bowed out for $15,000.  Malcewicz would soon acquire a 20 year lease for the Dreamland auditorium where he would soon begin running shows.

     The “Syndicate” would gradually break up, but Malcewicz with the help of his brother would continue to be the “Czar” of San Francisco for some time to come, not only running shows at the Dreamland but at the Coliseum Bowl and the Civic Auditorium as well.  His territory extended throughout Northern California and he was running shows in various cities including but not limited to, Oakland, Richmond, Fresno, Sacramento, Stockton, and Eureka. In the late 40’s-early 50’s he even managed to bring in such attractions as Gorgeous George, Primo Carnera, and World Champion Lou Thesz to headline cards.  And many of the mainstays for various lengths of time included notables such as The Sharpe Brothers, Ben and Mike, as well as Sander Szabo, Bronko Nagurski, Mike Mazurki, and Pacific Coast Heavyweight Champion Frank Sexton.

     In the United States the first tag team match is said to have taken place in San Francisco in 1901 and tag team wrestling really didn’t become popular in rest of the country until the 1930’s.  And while Malcewicz saw success with capable singles wrestlers in his territory, he continued the tradition of keeping San Francisco as a hot bed for tag team wrestling.  Some of the teams that were prominent in the area through the years that Malcewicz was promoting were Emil and Ernie Dusek, Gene Kiniski and Lord James Blears, and Sandor Szabo, Enrique Torres, Leo Nomellini, and Ramon Torres also saw success when teaming with various partners.  And it was in San Francisco on April 4, 1950 that the first “World” Tag Team Champions were crowned when Ray Eckert and Hardboiled Haggerty defeated Ronnie Etchison and Larry Moquin.

     However nothing lasts forever, or in same cases not very long at all, and such was the case with their title reign.  But that was usually the case for any tag team champions when they were challenged by the brother combination that would dominate and become synonymous with the tag team division in San Francisco: Ben and Mike Sharpe.

BEN and MIKE SHARPE

    The two hulking brothers from Canada each stood around 6 “4” and averaged about 270 lbs. in weight.  This 2 man demolition crew possessed tremendous stamina and a relentless brawling style that caused the Humboldt (CA) Standard newspaper to say that they made “the so-called Pier 6 brawls look like a quiet meeting at the Monday Night Sewing club.”

     Eckert and Haggerty held the tag titles for only 5 weeks before losing them to the Sharpe brothers in what would be the first of 18 NWA World tag team title reigns for the brothers.  In fact even when they would lose the titles, the brothers would often win them back within 2 weeks.  While each saw success in brief runs in other territories and with other partners, it is in San Francisco where they made the most impact.  They were so impressive that Rikidozan imported them to Japan for an angle that eventually resulted in ad 60 minute draw between the Sharpes and the tag team of Rikidozan and Mahasiko Kimura.  This served to catapult the popularity of Pro Wrestling in Japan and helped greatly in establishing Rikidozan as an Icon in Japan.  And too this day, the Sharpes are revered in Japan just as much as they are in San Francisco for their tag team excellence.

     While he was extremely tenacious in the ring, Malcewicz, after his initial take over of the territory, gradually became complacent rather than tenacious.  He made a good living and business was very good at first, but a gradual decline began as he was not a man of tremendous vision or ambition.  He was content with what he had. San Francisco remained as his “Big Town” where althou he ran shows at the 5400 seat Winterland Ballroom (the former “Dreamland arena”) as well as other venues in the city on alternating weeks.  However neither the Winterland, the Kezar Pavilion, the Coliseum Bowl, nor the San Francisco Civic Auditorium was being filled to capacity during his wrestling cards.  And while there was once a time when he’d occasionally book the 15,000 seat Cow Palace, he was now finding himself in occasional situations where he was holding a show at the comparatively miniscule California Hall.

     But while Malcewicz was comfortable and was experiencing a decline, another man had an itch he had to scratch and was looking to move upward in both his life and in San Francisco.

 

Enter The Professor

    At the end of 1960 “Professor” Roy Shire who’d had a pretty successful career as a professional wrestler winning several regional singles titles as well as teaming with Ray Stevens (who had been billed as “Ray Shire” Roy’s “brother”) to win the NWA World Tag Team titles, was a 38 year old wrestler seeking to make the transition from wrestler to promoter.

     In the latter stages of his time in Texas, Roy was wrestling hurt after having torn ligaments in his knee from a missed drop kick.  Not wanting to lose his spot as the Texas Heavyweight Wrestling Champion, he did what many wrestlers have done and continued to do; He wrestled hurt, shooting himself up with Novocain to get through his matches.  However, a knife in the ass from an irate fan (one of the drawbacks of kayfabe and being great at drawing heat) along with his knee injury went a long way towards convincing Shire that his future lay in promoting the matches rather than wrestling them.

    Shire went to San Francisco and approached Joe Malcewicz with an offer to go in as partners or for Shire to buy him out, but Malcewicz turned down the offer.  Being single-minded in his desire to promote in the Northern California area, Shire ignored the “protected” status that Malcewicz enjoyed as an NWA member and began running shows in competition.  Malcewicz, the man once known for his tenaciousness and once caused World Champion Joe Stecher to walk away from a bout, was no match for Shire’s ambition and Roy wasn’t walking anywhere.

     Malcewicz continued running shows and while he may have felt that the 6,000-9,000 people that he was pulling in every month to his various San Francisco shows was as good as business could get, Roy was a visionary who had other ideas and bigger plans.

     Roy was still without an actual roster of wrestling talent when he went to the Cow Palace to speak to the Arena Manager regarding a long term lease for the 15,000 seat arena.  After they came to terms on the lease the building manager asked Roy if he was aware that Joe Malcewicz was already running shows at the San Francisco Civic Center and other venues, and that the shows were only drawing an average of 2,000 people each.  At best, Malcewicz might sometimes see an attendance at the Winterland that was north of 3,000 and maybe even 4,000.  Roy acknowledged that he did, and when the arena manager asked Shire why he wanted such a large venue and how how many wrestling fans he planned on drawing, Roy responded: “We’ll fill it.”

      Years later, Roy related the story and his response to Roland Alexander, who grew up a fan of the Shire territory and now runs the APW wrestling promotion.  According to Roland, Roy said: “The building manager then laughed, and when the deal was signed and I was heading to my car, I stopped halfway there and then turned out and went back inside.  I told him ‘One last thing, I just want you to know that the next time you laugh at me, I’m going to throw you out the fucking window.”

     While the deal was sealed and the arena manager never took an unscheduled flight, the question still remained:  How in the hell was Renegade Roy going to fill the Cow Palace?

 

...TUNE IN NEXT TIME FOR THE CONCLUSION AND FOR "THE GENIUS"!

 

Special thanks goes out to Roland Alexander for sharing his memories of the Shire territory, Tim Hornbaker of Legacyofwrestling.com who wrote an excellent profile on the San Francisco territory from which I sourced some of my information; And to the gentlemen at Wrestling-titles.com for keeping a wealth of information on their site of past wrestling title holders.